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How to get millions of views on your X launch

5 min readView source ↗

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We’ve generated millions of views on our launches using our own influencer agent

When we first launched the influencer agent on X, we used our own agent and got 2.3M views

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Author: Okara (@askOkara) Post ID: 2066899565484413070 Source: https://x.com/askOkara/status/2066899565484413070 Posted: 2026-06-16T15:03:52.000Z Reply to: none

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> Today we're introducing the world's first influencer Agent. > > Tell it what you want to promote and it finds creators, reaches out, manages campaigns, handles payments, and gets content live. > > Try it now at http://okara.ai/influencer

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  • video: /media/posts/how-to-get-millions-of-views-on-your-x-launch/1.mp4

Recently we used it to launch Okara AI CMO v2 and got 2M views

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Author: Okara (@askOkara) Post ID: 2089366669613531602 Source: https://x.com/askOkara/status/2089366669613531602 Posted: 2026-08-17T15:00:07.000Z Reply to: none

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> Today we're introducing Okara AI CMO v2. > > Drop in your website and it deploys a team of faster and smarter agents to help you get traffic, and users. > > Try it now at https://okara.ai

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  • video: /media/posts/how-to-get-millions-of-views-on-your-x-launch/2.mp4

Planning a launch?

Use Okara’s Influencer Agent to find creators, run your campaign, and get your launch in front of more people.

Launch with our Influencer Agent →

Pre-reading

Read this if you're planning to launch on X

Embedded post:

Author: Fatima Rizwan (@fatimarizwan) Post ID: 2079225170175398083 Source: https://x.com/fatimarizwan/status/2079225170175398083 Posted: 2026-07-20T15:21:25.000Z Reply to: none

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> http://x.com/i/article/2077641919665229824

This is the guide to follow once you've decided you want to do a launch on X using our agent

1. Click on the X influencer agent and create a new campaign

You'll be asked about your budget, what you want creators to do, and your campaign date

If you’re doing a launch, choose retweets and quote tweets. If it’s a normal campaign, you can choose a tweet or thread.

For a launch, you can select the same date as both the campaign start and end date. For a normal campaign (tweet or thread) you can choose a duration. This means creators can post at any point during that period.

Whether you're doing a launch or a normal campaign, we recommend using the agent at least 3-4 days in advance.

2. Tell us what you're launching

After you select your budget, deliverables, and campaign dates, you’ll be asked what you’re launching.

Tell the agent whether you’re announcing your main product or just a feature.

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3. Create the brief

This is the most important step.

Create a doc explaining when you’re launching, what you’re launching, and examples of quote tweets you like from other startup campaigns.

Examples of quote tweets are important because they help creators understand what kinds of quote tweets you like and help them develop taste

To find good quote tweets, you can ask Grok to share some of the most viral product launches. Then go through the top quote tweets, select the ones you like, and include them in the doc.

If you have the launch video ready, you can upload it to Drive and paste the Drive link into the doc so creators can start preparing for it.

Make sure the doc is viewable by anyone, not just your employees. Otherwise, creators won’t be able to access it.

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4. Review the campaign brief

After you send us your doc, we’ll use it to create the campaign brief.

You can edit this brief before approving it.

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5. Shortlist creators

Once the brief is approved, you’ll be asked to shortlist creators.

Visit each creator’s profile and select the right deliverables based on their views and pricing. Then fund the campaign.

Creators will receive the brief and have a 48-hour window to accept or decline your invite.

If they decline your invite, the amount allocated to that creator will be refunded to you.

If they accept your invite, you’ll be able to see it in the dashboard, and you’ll also receive an email.

6. Chat with creators

You’ll also have the option to chat directly with creators. This is more useful if you're doing a normal campaign (eg: tweet and thread)

7. Submit your launch tweet

After you post your launch tweet or thread, submit it in the Source Tweet field and add instructions.

Always tell them to follow X’s Terms & Conditions, or we’ll remove them from the influencer network. No exceptions.

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Why use our Agent?

X influencer Agencies charge $50k-$100k for an influencer campaign on X. You can get similar outcomes for 10x-20x less using our agent if you execute it well

Companies that execute well are getting 20-25x ROI using our agent

Launch and see how it goes

If your launch doesn't perform well, you can always launch again

Embedded post:

Author: Okara (@askOkara) Post ID: 2075515973520752798 Source: https://x.com/askOkara/status/2075515973520752798 Posted: 2026-07-10T09:42:23.000Z Reply to: none

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> if you launch and no one notices, you can always launch again > > > cursor launched 8 times > > > airbnb launched 3 times > > keep launching > > image

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Good luck and happy launching!

Planning a launch?

Use Okara’s Influencer Agent to find creators, run your campaign, and get your launch in front of more people.

Launch with Influencer Agent →

Are you a creator?

Join the Okara creator network, work with startups you like, and get paid for campaigns.

Apply to become a creator →

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